Oh man, another new word to learn. Some of my Realtors were just getting used to the whole blogging concept and it blew their mind when I demonstrated on how blog headlines can be pulled via rss and planted anywhwere on another page. You can see an example at www.cltproperty.com (the headlines are pulled from my training blog at www.cltproperty.com/blog).
"Why would I want to do that?" was the universal question.
1.) Writing a blog helps establish you as an expert in your area.
2.) Blogs link back to your main pages and thus help your search engine ranking.
3.) Using my rss method, you can use blog headlines to dynamically update your website content (think of thi ues as a poor man's content management system).
4.) Provide useful information to potential customers.
Now they've gone haywire! More & more real estate agents are blogging for only one of the above reaons (give you 1 guess).
What's come out of this? CRAP sites with crap information that clutters the blog searches and keeps people from being able to find what they really, really want to read. Realtors are logging in, creating one page blogs (like this one), and then never doing a thing.
Am I completely innocent...definitely not. Hell, I once changed this blog into a poker blog for a few weeks so I could get an entry to pokerstars world blogger championships (lost in the first 5 minutes). In the end, I am not a spam blogger, here's why:
1.) I don't run ads on any of my blogs.
Maybe one day, when my little girl's college education looms closer.
2.) I don't make money in any way of any of my blogs.
I am a salaried employee of RE/MAX Executive in Charlotte, NC. It isn't even in my job desciption. I do this to promote our Charlotte, NC real estate website and to illustrate to our agents how you can effectively use new technologies to increase your reach.
3.) I didn't start blogging just to do this one page.
I have other blogs I write (mainly for training.
PLEASE STOP SPLOGGERS
Charlotte Real Estate blogs won't stop. The Charlotte market is rife with SEO hacks and blogs are the hot topic of the day. What needs to stop are the crap articles that aren't written for anyone but google's search spiders.
