The official number for the New Year will be close to 13,000 leads but a team leader made a poignant observation:
As of December 1, all leads coming through the Tom Baucom sites of Host Harbour are now being fed into the RIMS system. That is, if I went to www.teamheidi.com before December 1st and did a property search, the lead would go through Tom's system (for his existing clients). Now it is counted through RIMS (see my training blog for more current information on the second idx feed option). That is, if I go to Heidi Hine's real estate website (that she is HEAVILY marketing) the lead will go through RIMS and is credited to the overall number I am reporting.
Now Heidi wasn't the agent who pointed it out but her predicament makes an excellent example of how difficult it is to separate what leads are generated by RIMS , www.charlotteproperty.com, and individual agent sites like www.benlambert.com. Based on my observations, here is what the average agent should have received per month from the overall system:
Per Month:
6 original leads
8-10 reoffered leads
1-2 real phone numbers
5-10 real email addresses
3-4 people who regularly come back and use the site
1 transaction 3-9 months in the pipe
If you aren't getting this you aren't promoting your site, using Instant Acceptance, or trying to contact your leads individually. If you are doing all three and STILL not seeing results, change your zipcodes based on the reports and hit the less populated zip codes. If you STILL have no luck, come see me.
